Value Based Modifier - VBM
In
health care, the days of business as usual are over. Around the world, every
health care system is struggling with rising costs and uneven quality despite
the hard work of well-intentioned, well-trained clinicians. Health care leaders
and policy makers have tried countless incremental fixes—attacking fraud,
reducing errors, enforcing practice guidelines, making patients better
“consumers,” implementing electronic medical records—but none have had much
impact.
It’s
time for a fundamentally new strategy.
At
its core is maximizing value for patients: that is, achieving the best outcomes
at the lowest cost. We must move away from a supply-driven health care system
organized around what physicians do and toward a patient-centered system
organized around what patients need. We must shift the focus from the volume
and profitability of services provided—physician visits, hospitalizations,
procedures, and tests—to the patient outcomes achieved. And we must replace
today’s fragmented system, in which every local provider offers a full range of
services, with a system in which services for particular medical conditions are
concentrated in health-delivery organizations and in the right locations to
deliver high-value care.
The
transformation to value-based health care is well under way. Some organizations
are still at the stage of pilots and initiatives in individual practice areas.
Other organizations, such as the Cleveland Clinic and Germany’s Schön Klinik,
have undertaken large-scale changes involving multiple components of the value
agenda. The result has been striking improvements in outcomes and efficiency,
and growth in market share.
There
is no longer any doubt about how to increase the value of care. The question
is, which organizations will lead the way and how quickly can others follow?
The challenge of becoming a value-based organization should not be
underestimated, given the entrenched interests and practices of many decades.
This transformation must come from within. Only physicians and provider
organizations can put in place the set of interdependent steps needed to
improve value, because ultimately value is determined by how medicine is
practiced. Yet every other stakeholder in the health care system has a role to
play. Patients, health plans, employers, and suppliers can hasten the
transformation—and all will benefit greatly from doing so.
Facing
severe pressure to contain costs, payors are aggressively reducing
reimbursements and finally moving away from fee-for-service and toward
performance-based reimbursement. In the U.S., an increasing percentage of
patients are being covered by Medicare and Medicaid, which reimburse at a
fraction of private-plan levels. These pressures are leading more independent
hospitals to join health systems and more physicians to move out of private
practice and become salaried employees of hospitals. (For more, see the sidebar
“Why Change Now?”) The transition will be neither linear nor swift, and we are
entering a prolonged period during which providers will work under multiple
payment models with varying exposure to risk.
How to Solve the Cost Crisis in Health Care
1: Organize into Integrated Practice Units (IPUs)
2: Measure Outcomes and Costs for Every Patient
3: Move to Bundled Payments for Care Cycles
4: Integrate Care Delivery Systems
5: Expand Geographic Reach
6: Build an Enabling Information Technology Platform
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